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Meeting the Moment: MetsäBoard Natural FBB aligns with evolving brand packaging trends
As brands increasingly seek packaging that delivers both emotional impact and material efficiency, MetsäBoard Natural FBB stands out as a material that meets these evolving needs in an innovative way. With its tactile surface and high bulk, this uncoated folding boxboard supports packaging that builds brand identity from the very first touch.
Packaging that speaks to the senses
In today’s competitive retail landscape, packaging is more than a container—it’s a sensory experience. Says Marko Leiviskä: “A matt, uncoated surface feels authentic and premium, helping brands create packaging that resonates emotionally with consumers. The board’s haptic properties are not just aesthetic—they’re strategic, forming part of the brand story and consumer engagement.”
MetsäBoard Natural FBB is OBA-free and approved for direct food contact globally. The absence of optical brightening agents gives the board a genuine, natural tone.
HALFTONE NEWS
A E P M
12.06.2026

Design&PAPER
Why Stamping & Embossing Is Becoming Increasingly More Popular In Paper Packaging
In an era dominated by digital visuals, packaging that engages the sense of touch is gaining renewed attention. Across luxury retail, cosmetics, spirits, and premium food brands, designers are increasingly returning to stamping, embossing, and debossing techniques to create packaging that communicates quality before the product is even opened. For paper, packaging, and printing professionals, this resurgence is more than a stylistic trend — it reflects..

KURZ
LUXORO TRUSTSEAL® SFX
An olive oil bottle: at first glance, no big deal and, above all, practical. Created for storing, transporting, and protecting the contents from external influences.
Of course, no olive oil container can replace a sensory, gustatory, and olfactory experience. But it can - in the best case scenario - provide all of these sensations in advance because they can be translated into the packaging design.
So, what is such a project actually about? It is about creating ..

Oppboga
Example head Oppboga Bruk collaborates with Stora Enso on Ensovelvet™ing
13.10.2025 – Stora Enso is collaborating with Oppboga Bruk AB, leading producer of multiply paperboard for signs, displays and packaging, for the lamination and sale of Stora Enso’s newly launched Ensovelvet™ – an uncoated solid bleached sulphate board.
“We are very excited about our new paperboard Ensovelvet™”, says Tomas Larsson, Head of Product Line SBS, FBB, Liner & Book Paper at Stora Enso“..

Fedrigoni
Paper Box: the newest launch of Fedrigoni Special Papers
Immerse yourself in the world of Paper Box: the complete collection of all Fedrigoni Special Papers.
Paper Box is the complete collection of all Fedrigoni Special Papers: an indispensable tool for those who design with paper and want to have a wide range of products at hand. The collection consists of 3 volumes:
– Uncoated Whites: 28 ranges of natural white and ivory papers, with different

DIELINE AWARDS
THE GALLERY OF THE WORLD'S BEST PACKAGING.
THIS IS THE SHELF
THE WORLD STOOD AROUND
In the 2026 competition, more than 1,500 entries from 90+ countries were measured against each other by a global jury of packaging design experts. The 244 works below earned their place. Each piece links to its DIELINE feature.

L'ami
Visiter l’Atelier-Musée de l’Imprimerie
Aujourd’hui, lorsqu’on pénètre dans l’atelier musée de l’imprimerie, c’est un vrai choc visuel, une heureuse surprise qui nous attend. En effet, derrière la relative austérité de l’enveloppe gris anthracite de cet ancien bâtiment industriel, dont l’histoire n’est pas tout à fait étrangère à l’imprimerie (fabrication de papiers carbone puis d’autocopiants), on découvre une immense nef baignée de couleurs et de lumières, avec une profusion d’images fixes ou animées, de machines sculpturales, dont certaines parfois en action, bordées de petits théâtres comme autant d’arrêts sur images autour d’un écran de cinéma géant…
"It's more than paper. It's a feeling.
A holdover of moments that matter."
HALFTONE Fullservice
Our exclusive paper collections combine carefully coordinated materials, colors, and print techniques – thoughtfully composed and crafted with meticulous attention to detail.Each collection can be subtly refined and tailored to suit your product.
